Ulendo wa Global Creative Light Show 2.0
Kudzera mu ntchito za kampani yathu zopangira ndi kukonza zowonetsera magetsi, timapereka ntchito zoyika anthu akatswiri zomwe cholinga chake ndi kupanga zowonetsera magetsi zokongola m'malo amalonda. Cholinga chake ndikukopa anthu ambiri oyenda pansi, kukweza phindu la bizinesi yonse m'chigawochi. Izi sizimangothandiza kupeza ndalama zogulira matikiti mwachindunji ku malo osiyanasiyana padziko lonse lapansi komanso zimathandizanso kupeza ndalama zowonjezera kudzera mu kutsatsa ndi kugulitsa zinthu zokhudzana ndi zokopa alendo panthawi ya zochitika.
Ntchito zathu sizimangopita pakupanga ndi kukonzekera zowonetsera zamagetsi; timaperekanso gulu lodzipereka lokhazikitsa kuti titsimikizire kuti ntchitoyi ikuchitika bwino. Ndi njira yonseyi, tadzipereka kupatsa makasitomala athu yankho lokwanira kuti akweze kukongola ndi mpikisano wa malo awo ogulitsira.
Khalani omasuka kufufuza zambiri zokhudza ntchito zathu zowonetsera magetsi patsamba lathu ndikuphunzira momwe njira yatsopanoyi ingawonjezere phindu ku bizinesi yanu ndi malo anu okopa alendo.
Zamkatimu
Chidule cha Pulojekiti
Kutengera ndi zinthu zomwe zilipo, tidzawonjezera kuzama kwa kapangidwe kathu, kufalikira m'njira zosiyanasiyana, ndikuyesetsa kupanga magawo atsopano pamsika.
Kapangidwe ka Gulu
Kuphatikiza magulu apaintaneti ndi osagwiritsa ntchito intaneti, kuphatikiza ziwonetsero ndi mautumiki, kuyambira pa kusanthula zosowa, kumapanga gulu lathunthu komanso lapamwamba.
Kusanthula Msika
Yambani mwa kusanthula zinthu zopikisana, fufuzani madera osiyanasiyana amsika, ndikupanga ntchito zatsopano zowonetsera.
Ndondomeko Yogulitsa
Kusanthula mokwanira bajeti ya ndalama, kuwunika zoopsa, njira zobwezeretsera ndi kuchotsa ndalama, kukonza mapulani osungira ndalama, kuonetsetsa kuti ndalamazo ndi zotetezeka.
Chidule cha Pulojekiti ya 01
Kodi Light Show Tour 2.0 ndi chiyani?
Njira yatsopano yowonetsera zinthu yochokera ku zikondwerero zomwe zilipo kale, ziwonetsero za magetsi, ndi ma carnival a nyali, kuphatikiza ziwonetsero za magetsi zokhala ndi mitu, malo ojambulira zithunzi, zisudzo za nkhani zokhala ndi mitu (masewero asayansi ang'onoang'ono, ndi zina zotero), ziwonetsero zachikhalidwe za magulu a magetsi, mitu ndi zinthu zina zogulira zinthu zazing'ono. Ndi pulojekiti yonse yoyendera usiku yomwe ikuphatikiza malonda, chakudya ndi malonda apadera aku China.
Kusintha kwa Ukadaulo
Pezani zabwino ndi zoyipa za Chikondwerero cha Dziko Lonse cha Kuwala, Chiwonetsero cha Kuwala ndi njira zina zochitira zinthu zatsopano zaukadaulo kuti tikwaniritse luso la mapangidwe, lomwe ndi loyenera kwambiri pa makhalidwe a "kusuntha, mayendedwe, kukonza ndi kuwononga". Kuyambira pa makhalidwe opanga, timachita kafukufuku, chitukuko ndi kapangidwe ka msika, ndikupereka ziwonetsero zatsopano zomwe "zimawonera, kujambula zithunzi, kuyanjana, komanso kuphunzitsa".
Kuyanjana kwa Bizinesi
Pitirizani kuyambira pamlingo wakomweko ndikupereka kupempha mabizinesi ndi mgwirizano wambiri; Magalimoto ogulitsa chakudya, masitolo, ufulu wotchula mayina, machitidwe ogwirizana ndi malonda, ndi zina zotero. perekani zokongoletsa zapadera m'masitolo ndikugulitsa zinthu zapadera za zochitika (kuphatikiza IP yodzipangira nokha).
Wonjezerani Malonda
1. Wonjezerani njira zogulitsira matikiti, kutenga nawo mbali, kuvota, komanso kwaulere kwa kanthawi kochepa. 2. Wonjezerani zomwe zili mu malonda, kuwonjezera pa matikiti, onjezerani madera ogulitsa kuti mupereke zogulitsa zochokera kuzinthu zina, chakudya ndi zinthu zapakhomo 3. Chitani ntchito yabwino pakupanga zinthu zatsopano, gwiritsani ntchito QR code scanning, maakaunti apagulu, ndi mawebusayiti ovomerezeka kuti musonkhanitse zambiri za makasitomala kenako muzigwiritsa ntchito ngati anthu omwe amadutsa pa intaneti kuti muthandizire ntchito zina zapakhomo.
Ulendo wa 01 2.0
Momwe mungakonzere chiwonetsero choyendayenda
Choyamba, tiyenera kufufuza ndi kufufuza malo okongola, malo osungira nyama, minda ya zomera, minda, ndi zina zotero zomwe zili zoyenera ngati malo owonetsera zinthu, ndikukambirana za mgwirizano wozama komanso mgwirizano wa chaka chonse. Zofunikira zofunika ndi (nyumba yosungiramo zinthu ndi malo opangira zinthu). Kachiwiri, kutengera njira zoyendera ndi mayendedwe a anthu, timakonzekera miyezi 6-12 ya ziwonetsero zambiri kuti tiwerengere ndalama zoyendera pachaka. Kenako nyumba yosungiramo zinthu yomaliza yobwezeretsanso zinthu imayikidwa kuti ibwezeretsenso zinthu, kusungira ndi kukonza, kuyembekezera kulowa mumsika wachiwiri. United States-Europe-Southeast Asia
01 Ndondomeko ya Ntchito
Momwe mungadziwire chitukuko cha nthawi yayitali komanso chokhazikika cha polojekitiyi
● Bajeti ya ndalama ndi yowongoka. Kuyambira kukhazikitsidwa kwa gulu, kupanga ndi kukonzekera, mgwirizano wa bizinesi, mayendedwe ndi chiwonetsero, mpaka kubwerera ku nyumba yosungiramo katundu, ndalama zonse zitha kuyesedwa kudzera mu kafukufuku wamalingaliro ndi chidziwitso, ndi chiwopsezo chosapitirira ±10%.
● Kapangidwe kake konse pa intaneti ndi pa intaneti kamagwiritsa ntchito chiwonetsero cha kuwala ngati njira yotsogola yokopa mafani ndikuwonetsa chithunzicho, ndipo pamapeto pake timapeza makasitomala omwe tikufuna kutengera mabanja. Pa chochitika chilichonse, timagwiritsa ntchito luso lapadera la Chikondwerero cha Lantern kukongoletsa zinthu zomwe timapereka pa intaneti zomwe tingapereke, kutsatiridwa ndi zinthu zapakhomo zogwirizana ndi zosowa za banja, ndikuzilowetsa m'gulu lathu, kupitiliza kuwapatsa zinthu zathu zapadera zabwino. Zinthu monga magetsi a Khirisimasi, zinthu zazing'ono, ndi zina zotero.
● Mu chiwonetsero choyambira, IP yolimba imapangidwa pang'onopang'ono kuti ikhazikitse mbiri yoyambira ya mtundu wamtsogolo ndikukwaniritsa chiwonetsero cha mtundu chomwe chimayembekezeredwa kwambiri chomwe chidzadziwika bwino pa chiwonetsero chilichonse.
02 Ntchito Yagulu
Dipatimenti Yokonzekera
Udindo wotsogolera kayendetsedwe ka kampani, kugawa njira ndi kukonzekera, ndikugwirizanitsa mgwirizano wa madipatimenti osiyanasiyana; opangidwa ndi atsogoleri a madipatimenti ndi manejala wamkulu wa kampaniyo.
Dipatimenti Yotsatsa
Udindo wokhudza kuyika mabizinesi onse pamsika; chitukuko cha msika; kukonzekera zochitika; kukweza ndalama; kukambirana za malo ochitira msonkhano, ndi zina zotero;
Chofunika kwambiri pa ntchito ndi kukambirana koyambirira kwa malo, kusonkhanitsa deta, kusanthula msika ndi kukonzekera zochitika.
Pamapeto pake, idzaphatikiza makamaka malonda apaintaneti, malonda asanagulitsidwe ndi malonda atagulitsidwa, kukonzekera zochitika zomwe sizili pa intaneti, ntchito yothandiza makasitomala ndi ntchito zina.
Dipatimenti ya Ukadaulo
Udindo wopanga zinthu zonse zowunikira; Kupanga Brand; Kupanga webusaiti ya pa intaneti ndi tweet; Ntchito zopanga monga ma posters, makalata okonzera, ma poscard ndi zotsatsa m'masitolo.
Dipatimenti ya Uinjiniya
Udindo wokhudza kukhazikitsidwa kwa polojekiti yonse, kuphatikizapo kupanga zinthu, mayendedwe, kukhazikitsa, kukonza, kugwetsa, ndi zina zotero.
Poyamba, muyenera kuthandiza opanga ndi ojambula popanga zinthu zatsopano komanso kupanga zinthu zatsopano.
Pamapeto pake, nkhani zatsopano ziyenera kuperekedwa nthawi zonse panthawi yomanga kuti zinthu ziwongoleredwe.
02 Dipatimenti Yopanga Zisankho
Udindo wa ntchito zonse zopanga zinthu zokhudzana ndi kapangidwe ka zinthu, kuphatikizapo kapangidwe ka zithunzi, kapangidwe ka zinthu, kukonza zilembo, ndi zina zotero, komanso udindo wa mapangidwe onse monga zotsatsa za webusaiti, mapositi, mapositi kadi, mapositi a malo a polojekiti, ndi zina zotero;
Oyang'anira dipatimenti yotsatsa malonda, dipatimenti ya uinjiniya, dipatimenti yokonza mapulani, dipatimenti ya zachuma ndi madipatimenti ena ndi omwe ali ndi antchito akuluakulu, omwe amapereka malo okwanira ogwirira ntchito oti akambirane. Mapulojekiti atsopano ndi zovuta zatsopano zimafuna kuti madipatimenti onse agwire ntchito limodzi kuti apeze njira yabwino yopitira patsogolo.
Yang'anirani ntchito ya dipatimenti iliyonse, dziwani bwino zomwe zili mu ntchitoyo, landirani ndikuchezera makasitomala apamwamba, konzani ntchito za KPI, lembani anthu aluso, sonkhanitsani ndalama, ndi zina zotero.
02 Dipatimenti Yotsatsa
● Kafukufuku wa msika: Udindo wokambirana za malo a polojekiti ndi tsatanetsatane wa mgwirizano; Udindo wokonzekera kukula kwa malo owonetsera ndi kukonzekera koyambirira kwa chiwonetsero; Udindo wofufuza deta yoyendera anthu ambiri, deta ya chiwonetsero chakale, deta yozungulira chiwonetsero, mayendedwe ndi zina zofunika pa chiwonetsero. Deta zosiyanasiyana zoyambirira zimasiyidwa kwakanthawi...
● Mgwirizano wa Bizinesi: Udindo wokambirana za malo ogulitsira, kutchula mayina, mgwirizano wa malo ochitira bizinesi, ndi zina zotero; Udindo wolumikiza antchito osakhalitsa, ukhondo, kuwongolera magalimoto, kuteteza moto, ndi zina zotero; Udindo wogulitsa matikiti onse.
● Kukonzekera polojekiti: Kudzera mu kuwunika malo, tidzakonza zochitika zonse kuzungulira malo a polojekitiyi ndikukonza bwino mayendedwe, kufalitsa, mautumiki, zochitika, ndi zina zotero. Tidzakonza mozama njira zogulitsira, njira zotsatsa, ndi zomwe zili muzochitikazo.
● Kugulitsa zinthu: Udindo wotsatsa zinthu zazing'ono, zokhwasula-khwasula, zoseweretsa, IP, ndi zina zotero; Udindo wokhazikitsa, kukonza ndi kugulitsa gawo la malonda pa intaneti la webusaitiyi. Udindo wa makanema afupiafupi, nkhani zofewa, mapulojekiti okonzekera zochitika, ndi zina zotero.
Dipatimenti ya Ukadaulo ya 02
Kapangidwe ka Zinthu
Udindo wa ntchito zonse zopanga zinthu zokhudzana ndi kapangidwe ka zinthu, kuphatikizapo kapangidwe ka zithunzi, kapangidwe ka zinthu, kukonza zilembo, ndi zina zotero, komanso udindo wa mapangidwe onse monga zotsatsa za webusaiti, mapositi, mapositi kadi, mapositi a malo a polojekiti, ndi zina zotero;
Dipatimenti Yokonzekera
Udindo wa kampani yopanga zinthu za IP zoyambirira; Udindo wa kapangidwe ndi kugwiritsa ntchito chithunzi cha kampaniyo pa intaneti komanso zosowa zosiyanasiyana za dipatimenti yotsatsa.
Kugwirizana kwa Mapangidwe
Gwiritsani ntchito mokwanira udindo wanu wolumikizana ndi dipatimenti kuti mupereke thandizo loyenera pakati pa Dipatimenti Yotsatsa ndi Dipatimenti Yoyang'anira Uinjiniya, kutenga nawo mbali pa ntchito yokonza mapulani pakati pa madipatimenti awiriwa a polojekitiyi, kuwunika malo otumizira, ndikupanga kuphatikiza zinthu ndi malo ochitira chikondwerero cha nyali.
02 Dipatimenti ya Uinjiniya
Kukula kwa Maluso
Perekani ndalama zosungira antchito omanga ndi khama lokhazikitsa unyolo wogulira zinthu.
Malo Ofufuzira
Perekani ntchito yeniyeni yomanga yopangira zinthu.
Pulojekiti
Perekani ntchito yopanga zinthu, mayendedwe, kukhazikitsa, kugwetsa ndi ntchito zina zapadera za polojekiti.
Kukonza Pambuyo pa malonda
Gwirizanani ndi dipatimenti yotsatsa kuti mumalize ntchito yotumiza ndi ntchito yogulitsa zinthu pa intaneti mutagulitsa.
Thandizo la Ogwira Ntchito
Gwirizanani ndi dipatimenti yotsatsa malonda ndi dipatimenti yokonza mapulani kuti mufufuze mapulojekiti.
03 Kusanthula Zamalonda Zopikisana
Chitsanzo cha Mgwirizano
Opanga zinthu zopikisana nthawi zambiri amachita malonda a mapulojekiti kudzera mu njira zogwirira ntchito limodzi; Mwachitsanzo, amagwira ntchito limodzi ndi malo osungira nyama ndi minda ya zomera kuti apereke zinthu kenako njira yogawana matikiti.
Mulingo Wopikisana wa Zamalonda
Malinga ndi malipoti a nkhani ndi kusinthana ndi anthu ena ogwira ntchito m'makampani, payenera kukhala makampani 5-7 omwe ali akatswiri pa ziwonetsero za nyali ku United States. Chifukwa cha zochitika zosiyanasiyana za kampani iliyonse, kukula kwake kumasiyana, koma malonda apachaka a kampani yayikulu kwambiri ndi pafupifupi madola 25 miliyoni aku US; Malonda apamwamba kwambiri tsiku lililonse ndi pafupifupi US$150,000.
Kutanthauzira Zochita
Mwa kugwirizana ndi ziwonetsero zina za zaluso zakunja, ziwonetsero zina zikatha, mutha kukhala ndi chiwonetsero chowonera nyali. Gwirizanani ndi malo ogulitsira zakudya kuti mupeze ndalama zambiri zobisika.
Ubwino Wopikisana
Kwa nthawi yayitali yakhala ikugwira ntchito kwambiri pa ziwonetsero zoyendera padziko lonse lapansi, ili ndi chithandizo chambiri cha ndalama, komanso ili ndi luso lofanana la kupanga ndi kupanga. Kapangidwe ka msika kake kakula ndipo kamakhala ndi ziwonetsero zokhazikika.
03 Kusanthula Msika
Kuchokera pamalingaliro a zachuma padziko lonse lapansi komanso momwe zinthu zikuyendera mtsogolo, United States, monga dziko lotukuka kwambiri padziko lonse lapansi, idzakhala ndi mphamvu zogwiritsira ntchito zinthu komanso zosowa zauzimu zambiri kuposa mayiko ena, kotero tili pamsika uwu. Chinachake chomwe chingapangitse kusiyana.
Chifukwa cha mliriwu, mabanja ambiri aku America akuzolowera kapena kuvomereza kugula zinthu pa intaneti, kotero zinthu zathu zoyambira ndi zinthu zazing'ono zokongoletsera nyumba kapena kapangidwe kake zidzalengezedwa m'mabanja aku America kudzera mu ziwonetsero ndi malonda kudzera m'mawebusayiti athunthu ogulira zinthu.
Kudzera mu chiwonetsero cha magetsi oyendera, pang'onopang'ono tidzapanga makhadi abizinesi apamwamba a IP ngati chochitika choyimira chiwonetsero cha dziko lonse choyendera. Timaperekanso malingaliro otanthauzira, kufalitsa sayansi, ndi zosangalatsa, kuti athe kupeza mbiri yabwino pakati pa mabanja osakwatira ndikuyika malonda athu pa intaneti.
03 Msika Wachiwiri
Koperani Chitsanzo
Koperani mapulojekiti omwe angachitike bwino ku United States kupita kumayiko ena akumadzulo komanso akumwera chakum'mawa kwa Asia omwe ndi alendo. Kuphatikizapo mawonetsero a pamsewu ndi malonda apaintaneti.
Msika Wachiwiri
Sunganinso zinthu zomwe zagwiritsidwa ntchito kangapo ndikuzitumiza kunja kwa dziko la United States pamtengo wotsika.
Mapulojekiti a Boma
Monga momwe zimakhalira ndi ziwonetsero, timaphatikiza zabwino zathu mu LED/CNC/processing yapadera/art yachitsulo/simulation/lantern festival modeling kuti tipereke ntchito zaukadaulo wa magetsi usiku kapena ntchito zoperekera zinthu za mgwirizano wapakati pamsika wapadziko lonse lapansi.
03 Kukula kwa Msika Kukuyembekezeka (US)
Chiwonetsero cha Khirisimasi cha Dziko Lonse Chiyembekezo cha Ndalama Zochokera ku Matikiti
Mtengo woyerekeza wa zotsatira: US$50 miliyoni (chaka chonse) Akuti masewera 80 adzachitika ku United States chaka chonse, ndipo anthu 30,000 adzasewera pamasewera aliwonse, ndipo munthu m'modzi adzasewera pamtengo wa madola 20 aku US.
Ndalama Zina Zopezera Zinthu
Ndalama zokwana US$12 miliyoni. Alendo okwana 2.4 miliyoni pamwezi, ndipo munthu aliyense amadya pafupifupi 5 yuan.
Ndalama Zina
Kuphatikizapo chithandizo, mayina, zisudzo za zochitika ndi ndalama zina zamalonda. Mtengo woyerekeza ndi US$5 miliyoni.
Gawo Lathu Loyerekeza
Mtengo woyerekeza wa zotsatira: US$1.8 miliyoni (chaka chonse) Akuti padzakhala masewera atatu ku United States chaka chonse, ndi anthu 30,000 pamasewera aliwonse, ndipo mtengo wa munthu m'modzi ndi madola 20 aku US.
Ndalama Zina Zopezera Zinthu
Mtengo woyerekeza: US$450,000 Alendo okwana 90,000, ndipo munthu aliyense amadya pafupifupi 5 yuan.
Ndalama Zina
Kuphatikizapo chithandizo ndi zina zotero, zimagwira ntchito molingana ndi msika wathu. Ndalama zoyerekeza za $100,000
04 Kuyenda kwa Ndalama
Kukonzekera Ndalama
Ndalama zoyambira zomwe zikuyembekezeredwa ndi US$400,000
Kugawa Ndalama
Kumanga gulu ndi kumanga nsanja --100,000 Kupanga ndi mayendedwe a zinthu, kukhazikitsa ndi kuwononga --200,000 Ndalama zina zosiyanasiyana --100,000
Kuyamba kwa Ntchito
Ndalama zomwe zikuyembekezeka kuchokera pamasewera oyamba ndi US$500,000-800,000 Masewera achiwiri akuyembekezeka kupeza madola aku US500,000-800,000. Masewera achitatu akuyembekezeka kupeza madola aku US500,000-800,000. Ndalama zina zokwana US$400,000 zikuyembekezeka.
Ndalama Zoyerekeza
Ndalama zomwe zikuyembekezeredwa chaka choyamba ndi US$1-1.6 miliyoni. Ndalama zina zowonjezera za US$400,000 zikuyembekezeka.
04 Kulamulira Zoopsa
Momwe Mungalamulire Zoopsa Moyenera
1. Kufufuza kwathunthu pamsika ndi kukhazikitsa nsanja ya netiweki mwamsanga momwe zingathere pachiyambi. Choyamba, ikani ndalama mu kafukufuku wa msika, kumanga netiweki ndi kulengeza. Pangani misika ndikukopa ndalama.
2. Sinthani njira zanu potengera kafukufuku wa msika. Mutha kusankha njira yolumikizirana yokhazikika kapena kuyika ndalama payokha.
3. Gwiritsani ntchito njira zatsopano, zinthu zatsopano, ndi mitundu yatsopano muukadaulo wopanga momwe mungathere kuti mupereke magwiridwe antchito komanso kuchepetsa ndalama zopangira ndi zoyendera.
Pangani Nyumba Yosungiramo Zinthu ndi Kukonzekera Mayendedwe
Chitsimikizo chachikulu cha chiwonetsero cha nyali ndikukhala ndi malo osungiramo zinthu, luso lokonzekera zinthu kapena ogwirizana nawo.
Sankhani Zinthu Zabwino Ndi Kutsatsa
Poyang'ana chiwonetsero cha maulendo a nyali kuchokera mbali ina, pamapeto pake chidzakhala nsanja yoyamba kuti tikweze zinthu zathu pa intaneti kwa omvera onse (kutengera ma IP derivatives apadera), kuti tiwonjezere kukhulupirika kwa makasitomala komanso chitukuko chokhazikika. Chitukuko chobisika.
04 Wonjezerani Kukongola kwa Munthu
Masomphenya a Kampani
Perekani malangizo otsogolera makampani panthawi yoyenera kuti mupange pulojekiti yonse yomwe ikuphatikiza ziwonetsero, malonda, ndi kutsatsa pa intaneti, ndikupereka ndalama zakunja.
Kutsatsa Kotentha
Khazikitsani chithunzi cha kampani yanu ndikupanga pulojekiti yotchuka kuti ipereke pulojekiti yabwino, yachangu komanso yosavuta yoyendera usiku kwa mabanja ndi achinyamata, kuti abwenzi onse athe kusamalidwa ndikutikumbukira.
Wonjezerani Luso Latsopano
Gwiritsani ntchito kusiyanasiyana ndi kusinthasintha kwa nyali kuti muwongolere luso la zatsopano la polojekitiyi, kulola alendo kuti aone mapulojekiti aposachedwa ochezera usiku ndikutsogolera chiwonetsero chapamwamba kwambiri.
